Is the QR Code Here to Stay?

What is a QR Code?  A Quick Response (QR) code in its simplistic form is a 2D bar code. Just like the standard bar codes you see every day on products, but more powerful, as they can hold much more data. These codes can be read by smartphones and provide links to content on the web or other information by using a QR Reader.

The QR code has it roots in Japan and has been in Europe the past few years and is now making some inroads in North America.

A QR code can store thousands of alphanumeric characters. With all that information available it can provide links to URLs, phone numbers, messages, maps – the possibilities are endless. Airlines are currently using QR codes on their boarding passes and QR codes have been widely used on convention name tags.

There are many free QR Reader apps available on smartphones today. Some manufacturers are including QR readers with their phones.

Small businesses or individuals can take advantage of QR codes to market themselves. The advent of smartphones has given everyone the added flexibility of going to the web – anywhere, anytime.

Where are some uses of QR Codes?

  • Business cards
  • Brochures
  • Marketing Literature
  • Resumes and Cover Letters
  • Print Media
  • Social Media

Imagine a prospect scanning your business card and automatically dialing your phone number or scanning your brochure to get additional information on the products and services you provide or providing directions to your place of business.

This QR code takes you to my Blog.  Check it out.

QR Code

Twitter recently celebrated its 5 year anniversary. Is the QR code the new Twitter?


About Len Vassos

Helping Small Business and Individuals develop their Social Media Presence to increase the visibility of their products and services. I also volunteer many hours in the community as the manager and assistant coach of Mississauga North Girls Softball team. I manage all aspects of team finances, budget, fundraising activities, procurement of uniforms, equipment and professional player training.
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1 Response to Is the QR Code Here to Stay?

  1. Great article Len:

    I can see in the not too distant future that a QR code will become standard on an executive resume.

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